Celebrating 30 Days of Gratitude

Celebrating 30 Days of Gratitude

At StartSomeGood we have spent the past 30 days focusing on gratitude. Each day across our social media we have acknowledged a project, partner, person or community which has made our progress and success thus far possible.

This is important, because truly, without the support from so many people we would not be here. To often in business and life we get caught up in our own challenges and needs and forget to give thanks for what we have. And like everyone else, we have challenges. Running a social enterprise startup is hard. The crowdfunding industry is brutally competitive and the impact investing ecosystem very nascent. Our hours are long, our stresses are many.

But we have so much to be grateful for. 

A world first scheme for Australian social enterprises to access finance

A world first scheme for Australian social enterprises to access finance

The social enterprise sector in Australia is growing strongly, but most social enterprises struggle to make it from an initial launch, no matter how promising, to gaining access to the capital they need to scale their operations and impact.

A gap exists in the social enterprise funding ecosystem between the most innovative social entrepreneurs on the one side and investors interested in funding them on the other.

StartSomeGood exists to help get more social enterprises across this gap so we’re thrilled to announce a world-first collaboration with one such investor, the Social Enterprise Finance Australia ( SEFA) to use crowdfunding to help you quality for a loan to fuel your growth.

Announcing our angel funding round

Announcing our angel funding round

Today is an incredible day. I’m very pleased to announce that we’ve closed a funding round with a couple of great investors and are excited to take an important step in our journey, which will include the launch of a new version of the StartSomeGood platform in June.

Leading the round is Trimantium Capital, a Melbourne-based technology and impact investment management company led by serial entrepreneur Phillip Kingston, who is joining the board. Phillip specifically and Trimanitum generally have incredible experience taking companies to scale and are at the forefront of the impact investing and social enterprise movements in Australia. We couldn’t have better or more aligned partners and we’re very grateful for their support for our vision.

At milestones like this it’s impossible not to look back at where we started.

Vivid Festival Time!

When K and I got back to Sydney after four years living overseas in April 2012, we weren't aware of Vivid Festival beyond a few facebook updates noticed and then forgotten over the previous two years. I accepted a speaking invitation even, without really realising what I was getting involved with. And then May rolled around and the city lit up. Literally.


Vivid wasn't just a bunch of talks, it was a showcase of the most amazing digital projection technology I'd ever seen, complimented by Burning Man-style installations around the Harbour foreshore. It was extraordinary. And that was just the "Light" part of it; there's also a brilliant Music program and, yes, a bunch of talks which comprise the Ideas stream. Each would be an awesome festival in its own right; together than seem to energise the whole city.

Despite my rockstar fantasies it's the Ideas section I find myself involved with again. This year I'm thrilled to be part of four events, two of them organised by my friends at Vibewire, one put on by StartSomeGood ourselves and the last a panel on the funding of creative projects organised by the Media Entertainment and Arts Alliance.

Here's my personal program if you want to come along to any of them:

  • #fastBREAK: Save the World: A special edition of Vibewire's monthly #fastBREAK sessions made up of rapid-fire ideas from interesting people. Instead of the usual 7.30am Friday start this is at the very civilised time of 10.30am on Sunday May 25 at the Powerhouse Museum. It also features an incredible line up of speakers, from activists to politicians to hip hop legends to and entrepreneurs. It'll be my please to introduce them all as MC (yo yo!). Get your tickets now!
  • Funding Creative Work Now: a panel on the new ways creative work is being funded, featuring a bunch of awesome creative entrepreneurs and me! 1.30pm Thursday May 29 at the Museum of Contemporary Art.
  • Be Awesome at Crowdfunding Masterclass: I'll be teaching a 3-hour crowdfunding masterclass sharing everything we've learned while helping people raise millions of dollars through crowdfunding. Find out everything you need to know to be awesome at crowdfunding and how you can use it to launch or grow your initiative. For creative or social entrepreneurs, community organisers or non-profit fundraisers. 1-4pm Thursday June 5. Some tickets still available, book now!
  • Pitch the Future: A pitch event for ideas which could change the future, hosted by Vibewire in partnership with StartSomeGood. I'll be hosting. This should be really fun and is free so come along! Sunday June 8.

And I'll be in there with the family tonight when they turn the lights on at 6pm.

If you're in Sydney have a great Vivid Festival! If there's particular events you recommend please share them in the comments below.

Photo of the Sydney Opera House lit up during Vivid Festival by Jason Meaden shared on flickr with a creative commons license.

A Changing of the Guard (want to join a social enterprise startup?)

Last week will be a historic moment for StartSomeGood, one way or another. One chapter has ended and a new one is beginning, pregnant with possibility, fraught with danger. Alex is leaving, has left, StartSomeGood.

Only recently I wrote about how much I valued having a co-founder with StartSomeGood but now, to my enormous sadness, found myself writing a blog post last week to say goodbye and good luck to that same co-founder. Alex is currently based in Stockholm, Sweden and wants to get more involved in something on the ground there. He’s also burnt out from being the only full-timer working on StartSomeGood for the past three years and from the juggling of too many responsibilities during this time. He’s been amazing to work with to this point and I’m going to miss him, but life must go on.

We are now midway through a transitional period with new leaders joining the team and existing team members stepping up to replace Alex. I introduced a couple of those key people in last week’s post. Brendan Rigby, who raised money for his initiative WhyDev last year, joined our Venture Support team in June and is stepping up to become Director of this team.

We also have, for the first time, a Chief Technical Officer, one with incredible experience both technically and entrepreneurially. Renata van Diest spent 9 years as a senior engineer at Microsoft before moving to London to get her MBA from London School of Economics. She will continue to be based in London and will start with us in a couple of weeks. We’re incredible lucky to have her and it’s very validating and encouraging for her to recognise the potential we have and be prepared to dive in and help us realise that potential.

While Alex leave is a personal sadness to me because he’s a friend and a really enjoyed working with him, it is also a significant business challenge.

We are still a small bootstrapped start-up, fuelled by the passion, commitment and optimism of our team. Alex has always been incredible at motivating our team, making new people on every level feel included an respected and keeping everyone focused on serving changemakers. The worst-case scenario for something like this is that it drains the motivation and optimism of the team, that we slow down, that we start letting more and more things fall through the cracks in terms of implementation.

But as with any challenge it is also an opportunity, for us as an organisation and for the entrepreneurs joining our team. Without Alex leaving we wouldn’t have gone looking for new co-founders, and wouldn’t have found and connected with Renata. We wouldn’t have recruited Brendan with an eye to promoting him to Director, and he wouldn’t be busy proving us right by doing an incredible job.

I want to be clear, Alex isn’t leaving because he’s given up on the business. If we were going to give up the time to do so might have been a year ago, after almost two years of hard work and no real growth. But since relaunching the site in March this year we’ve been moving strongly in the right direction, and with several great new features and partnerships to roll out over the coming months we’re as confident as we’ve ever been.

Here’s what that growth looks like in terms of funds pledged:


And here’s the growth in the number of individual pledges:


So the business opportunity is incredibly strong and we’re working hard to become the world’s favourite platform for crowdfunding social impact.

Alex leaving is also a chance to re-thinking our priorities in terms of our team and the positions we create. Alex had three main roles, overseeing development of the site, managing the Venture Success team and handling much of our operations. (No wonder he burnt out! This was clearly a mistake and too much). So we’ve been recruiting replacements for each role. Our focus on bringing in new leadership and capacity has resulted in leaders for our tech and Venture Support.

So now I’m looking for a business partner to oversee our operations.

I am, as many of you know, not the most detail-oriented person in the world. I am good at getting things going, great at articulating a vision and getting people excited about it, a strong networker, partnership-builder and entrepreneurial leader. But to really succeed I’ve always needed a partner who brings greater experience, focus and understand to the operational side of whatever we’re working on.

That’s who I’m looking for now.

I’m looking for someone who loves to dive into the details and work out the most effective way of doing something. Who is smart, entrepreneurial and driven, able to figure out what they need to know and learn everything about it, and who has the communications skills to then explain it. Someone who is looking to create a positive impact with their life and is excited about the potential of social enterprise and crowdfunding to change the world. They will manage our accountants and lawyers, staying up-to-date with the legal implications of our business model and managing risk and compliance. They will oversee HR and develop and manage business relationships with vendors. They will refine and redesign our processes as necessary to allow us to operate in a more efficient and impactful way as we grow. They will need to be comfortable with the inherent risk and rapid evolution of a startup.

This isn’t a full-time role. We are open to differing levels of commitment however based around your other commitments, starting with as little as 8 hours/week. This would be equivalent to what Alex was previously able to give it amongst his other roles. StartSomeGood has core team members in Sydney, Melbourne, London, California and Washington DC. There’s some advantage in you being in one of those places (especially Sydney, where I am and where we maintain an office) but for the right person it’s not a deal breaker.

For the right person this could be a co-founder-type role. We want someone who will be a true partner and co-owner in the business as we navigate our way towards sustainability and epic impact. Note that this is primarily a sweat equity position.

If this sounds like someone you know please send them to this post. If this sounds like you please get in touch: tom(at)

And as always: onwards and upwards!

Welcome to the new It's time to start more good!

I posted a more personal, reflective announcement about the new version of here last week but for those of you know don't subscribe to the StartSomeGood weekly email (and you really should if that's the case, see bottom-right of the homepage) I wanted to also share with you the email we sent to the 10,000 members of the site on Friday:

Hi everyone,

In place of our usual newsletter we wanted to send you a personal email this week to let you know about some exciting changes happening at StartSomeGood and reflect on where we are.

Most importantly and obviously we have just unveiled the new version of our site!

The new site is a big step forward for us and we hope you like it as much as we do. The major changes include a lighter, brighter and friendlier design, with a simplified navigation which gives greater prominence to success stories and information to help you succeed at crowdfunding. On the back-end there’s an upgraded project dashboard to help you launch and manage your campaigns and we’re adding alternatives to Paypal for donors (already available to US ventures, coming soon for everyone else).

But it’s not all about technology. We remain committed to a hands-on and partnership-driven approach which provides you with the advice and support you need to succeed.

So if you have an idea for a project which can improve the future of your community, why not start todayRegister on our site and a member of our team will be in touch to help you design a campaign which will succeed.

Over the past two years, with your support, we have built a vibrant community of changemakers at StartSomeGood. Together, we have successfully funded 125 world-changing projects in 23 countries. We have supported social entrepreneurs as young as 16 and as established as Ashoka Fellows. We have helped launched projects as diverse as open-source mapping in Nepal to Sock Monkeys who fight cancer in the US, from social enterprise cafés in Cambodia to supporting young families in Australia and inspiring youth volunteering in 22 cities across America.

While we are proud of these successes there’s so much further we want to go. Our goal is to launch 1,000 new social initiatives over the next two years, transforming millions of lives around the world.

We would love your project, your idea, your community, to be part of that. Without you, we’re just a boring old website. With you, we can be an epic force for good in the world.

So don’t wait any longer. If you have the drive and the passion to make a difference we want to help.

Together, let’s start some good!


Tom and Alex

Co-founders, StartSomeGood

PS. Read about the details of the new site and all the great activities we’re doing to celebrate, including a riddle hidden in the website and daily twitter chats this week on our blog.

PPS. Speaking about getting started you may be inspired by the first episode of our new podcast series Starting Good, featuring Charles Best, founder of DonorsChoose. Check it out.

How should we frame crowdfunding?

So what is this thing we call crowdfunding? What’s going on here? What words should we use to describe the phenomenon and the behavior that propels it?

Some of the coverage of Kickstarter can border on the nonsensical, so unable are people to understand what strange force it is that propels its success.  For some it is investing, but they get flustered when the behavior doesn’t accord with their notion of how investors act. Others see Kickstarter as a form of charity and get snarky at its perceived shortcomings. But in fact it’s neither of these things.

What it is, mostly, is shopping.

This understanding allows us to gain perspective on what’s happening and the likely market size of different crowdfunding platforms and approaches.

Two recent posts show the difficulties people have in characterizing what’s happening on Kickstarter.

Mashable looks at the phenomenon through an investment frame and declares to their evident disgust that “investors” on Kickstarter are not entirely rational. (Because “real” investors are paragons of rationality of course) with the nice even-handed headline “Are Kickstarter Investors Idiots or Geniuses?

The more cynical side of me wonders if we aren’t all being played. I mean, who wouldn’t watch these videos and want to make these projects a reality? I wonder if venture capitalists watch the pitches and laugh. Before they back something, they get a good look — a really good look — at the people, the product/prototype/project and the market. They know so much before they decide to invest at any level. For them, it’s all about measuring risk.

They go on to "wonder  if all of the buzz surrounding Kickstarter is now driving funds into projects that would otherwise never make it in the real world", somehow excluding Kickstarter from their understanding of the "real world." When you look at this behavior through the "investment" frame it can look strange, but when looked at through the shopping frame it makes perfect sense.

Meanwhile Crowdfund UK bemoans the lack of social impact of many of these projects who are, to their disappointment, acting like, well, most other technology or design startups:

OK Pebble were only expecting funding to cover 1000 watches and now 85,000 are pre-sold. There’s capacity and scale – and China is can knock out huge orders by their huge workforce in their huge factories. What’s the hurry? The campaign promised the watches by September. Would donors care if they were told that there a was a delay as they  were manufacturing in country – building the capacity of a recession hit area maybe? [This would be] good P.R. justifying the recent Jobs Act.

On Twitter the disappointment often takes on a more snarky or condescending tone as commentators confuse the fundamental reason why people are supporting Kickstarter projects:

Putting aside that StartSomeGood is a charity-oriented Kickstarter here too they are missing what's really happening. Those who backed the Ouya video game console campaign on Kickstarter weren't, in all likelihood, diverting money they would otherwise have given in charity. This came out of their consumption budget. That may bother you but then the issue you have is with capitalism, not with Kickstarter as such. But if instead of seeing it as just another market you think of Kickstarter campaigns as a form of very poorly-targeted charity, then your frustrations make sense, because you are operating in the wrong frame.

After raising a new record amount for a music project on Kickstarter Amanda Palmer (former lead  singer of The Dresden Dolls) got sick of dealing with this attitude as well and responded to some of the common questions on her blog:

Q: @JariPeltola Are the donations tax-free income?

A: this is a good question mostly because of the way it’s worded. to answer: no..all the money i’m making on CD and LP (and book, and everything) sales via kickstarter is taxable. AND these aren’t DONATIONS. that drives me crazy. they way we generally define “donating” is that you are giving something without any return: it’s a selfless, one-way gift to a cause. this is not that. every single person who’s backed the kickstarter is getting a product or a service (like a show) that they’ve paid for. it’s more of a pre-order than a “fundraiser.” the language here gets important. it makes me cringe to read in the press that people have “donated $600k to amanda palmer’s kickstarter.” that makes it seem like i’m getting away like a bandit. as you can see above,i have to PAY for and manufacture (and pay the staff to help me create) all the products that are for sale. it’s almost as ridiculous as newsweek proclaiming that “people donated over $56 million dollars to apple in order to own the new iPhone 4G”. that would sound DUMB. this is a marketplace. an art marketplace, but still. it’s a real exchange. i have A Thing (it’s A Weird Thing, but still) and people are buying it….via the vehicle of kickstarter.


Q: @cynicalinternet deep question: didnt you feel guilty asking for handouts? like you should be able to get the money on your own somehow?

A: @cynicalinternet, your name is just perfect. ask me that question again….slowly. and this time listen to yourself. “like you should be able to get the money on your own somehow”? are you FUCKING KIDDING ME? THAT’S EXACTLY WHAT I FUCKING JUST DID.

There's lots more of that sort of wisdom on her blog if you're interested.

So let’s step back for a moment. Why do people give money to anything?

There are four basic motivations: 1.    A good or service we would like to consume (shopping) 2.    An expectation of future financial return (investment) 3.    A cause we care about and a change we want to support (philanthropy) 4.    A relationship we value (helping a friend or family member out).

While all of these factors are in play on Kickstarter with the exception of the still-illegal number 2, which is the driver of the mega-fundraisers you hear most about?

For mega campaigns like the Pebble Watch or Ouya it’s clearly number 1, shopping. People supported the Pebble Watch, the reigning Kickstarter fundraising champion, because they wanted a Pebble watch. It’s no more complex than that. The best name for what’s happening on Kickstarter (and Pozible in Australia) is pre-sale crowdfunding, as Amanda Palmer suggested. There’s a product you want and you can pre-order it, and in so doing provide the financial capital for that product to be produced. Charity this ain’t.

What is more charity-like is supporting projects because you want to see a social impact they are creating, an extrinsic reward, not because you want the intrinsic or material reward they are offering. This dynamic is strongly at place for campaigns on StartSomeGood and many on Kickstarter, Pozible and IndieGoGo as well, but it does not describe the success of the huge commercial fundraisers the commentators are usually trying to understand. Just as different markets focus on different types of goods (brand-name goods at Best Buy, hand-made at Etsy, second-hand at Craigslist) so too will different crowdfunding platforms likely success by focusing on these different forms of motivation.

Thinking about crowdfunding in this way also gives us a sense of how large the various markets will be. The question “can equity-based crowdfunding be as big as pre-sale [Kickstarter] crowdfunding?” is essentially asking if investing is going to be as big as shopping. Which is unlikely. When most people have a spare $125 to spend they usually put it towards something cool they want to consume, like a Pebble watch, and not into something which may, perhaps, provide a long-term financial return.

This isn’t to say that equity-based crowdfunding won’t be significant, it will be. It will create a new opportunity for entrepreneurs which will be enthusiastically and effectively embraced, leading to the launch of thousands of new companies. But it won’t surpass the amount spent on pre-purchasing books, CDs, concert tickets, technology, iPhone accessories and the like through platforms like Kickstarter.

We’re realistic about what this means for StartSomeGood, given our focus on the 3rd category of spending, philanthropy (with 1. and 4. playing very important roles as well). Few people put more into charity than they spend on their own consumption but many of us do put some portion of our income into good causes in order to support those less fortunate or to promote a change we wish to see in our community or the world. For some of us that portion is very significant and in aggregate the total contributed is huge.

Opening up this opportunity to new social innovators is critical to allowing new solutions to emerge and to empowering communities to create the future they need. We don’t need to be “bigger than Kickstarter” to realise this opportunity, we just need to be sustainable and effective in helping social entrepreneurs and non-profits to launch and grow socially impactful initiatives. (And we reject the comparison anyway, because we’re not competing with Kickstarter).

So thinking back to the crowdfunding (*ahem* peerfunding!) campaigns you have supported – what motivated your giving? And be honest, it’s okay to want cool stuff and get excited about new technology, but let’s understand that for what it is. And let’s complement that consumption by putting aside some funds to back social impact projects as well, because our world needs more changemakers and they need your support.

Image by THEfunkyman on flickr, made available on a creative commons license.

The Development of a Social Entrepreneurship Ecosystem

Bill Drayton, founder of Ashoka and social entrepreneurship visionary, is fond of asking parents, firstly, “what would you do if your child was failing maths?” Parents instinctively have an answer for this. They would spend more time with them doing their home, get them a tutor, buy a math training program. Then he asked, “what would you do if your child was failing to develop as a changemaker?” and the answers come much less readily.

How do we create a culture of changemaking in young people? By giving them opportunities to share their ideas and participate in creating change of course!

You get better at maths by doing more maths. You get better at sport by joining a team,  practicing and playing. We have clear pathways for gaining expertise in academics and sports but it’s only more recently that we’ve begun to see a focus on providing changemaking experiences for people at a younger age and preparing them for active citizenship.

This is something Ashoka has understood for some time, having launched Ashoka Youth Venture over ten years ago to support 16-20 year-olds to develop their own initiatives, and more recently establishing AshokaU to foster a culture of entrepreneurship on college campuses.  In Australia we’ve seen the establishment of the School for Social Entrepreneurs, who run year-long courses supporting emerging social entrepreneurs of all ages to launch and scale social impact ventures and, on the opposite end of the spectrum, of Social Startup 48, a startup weekend-style event for aspiring changemakers. I’m proud to say all the above organisations are partners of StartSomeGood.

I’m also thrilled to see more and more organisations using StartSomeGood to fill gaps in this ecosystem of opportunity, inspiring, mentoring and training young people to create the future they wish to see.

One Can Grow finished a successful fundraiser on our site just a couple of weeks ago and is piloting a social entrepreneurship training program for students at three high school in Sydney. Hope Empowered is currently raising funds to engage an even younger cohort in entrepreneurial activity with their Academy for Young Entrepreneurs Initiative which will focus at the primary school level. (If you like the sound of this please chip in here). And the organisation I founded 12 years ago, Vibewire, has just, as of this writing, hit the tipping point of their StartSomeGood fundraising campaign to support three younger social entrepreneurs (under 35) to work on issues of critical importance including mental health and sustainable design.

At StartSomeGood we believe that social entrepreneurs need three types of capital to succeed: financial, intellectual and relational. Our mission is to reduce the barriers to raising early-stage financial capital for nonprofits and changemakers through peerfunding (also called crowdfunding). As these barriers come down more social entrepreneurs are stepping up to launch programs which general these other forms of capital, teaching skills and providing community for aspiring social entrepreneurs.

So these initiatives and those like them expand the answer to how to encourage your child to learn changemaking skills will become more apparent and a new generation of changemakers and entrepreneurs will, from an early age, know they can create the future we all need.

How do you think we could better support young changemakers?

StartSomeGood is not competing with Kickstarter

I got a knock-back letter from an incubator the other day. Their reason: “concerns about your ability to out-execute the incumbent.” They are talking, of course, about Kickstarter, the massively-successful website who introduced most people to the idea of crowdfunding. This is a common confusion but completely misplaced in our opinion. I decided to tackle the issue head-on with a post on the StartSomeGood blog, which I've re-posted below. I'd love your thoughts on whether this explanation resonates with you and how we can best express our unique value and purpose. The importance of diversity

We all talk about abundance vs scarcity, knowing logically that there is an abundance of resources to accomplish whatever anyone might want to do in this world, and yet many (most?) people have traditionally struggled to unlock the support they need to pursue their dreams.

So what would it take for all worthy endeavors to get the support they need?

In the real world you would need a range of venues available for different art forms and events just as you find in most cities – some generalist, hosting everything from basketball to ice dancing to concerts, others art form-specific but presenting a variety of acts and genres while other venues specialize in particular genres or performance forms. There are venues for speeches and workshops, parties and performances, for making things together or sitting back and watching. The vitality of a cities culture relies on this diversity of opportunities.

And this is precisely how the crowdfunding landscape is also playing out. For individuals with a passion for anything at all, there is IndieGoGo. For US-based artists and creative entrepreneurs with a product, there is Kickstarter while in Australia there is Pozible and in France Ulule. For journalists there is and for app developers there is AppBackr.

And for social entrepreneurs and changemakers focused on making the world a better place, there is StartSomeGood.

Why we are not competing with Kickstarter

It is specifically in relation to Kickstarter that most confusion on this point arises.

Here at StartSomeGood we have heard these questions numerous times:

  • How are you different to Kickstarter?
  • Aren’t you just a niche Kickstarter?
  • Why would people choose you instead of Kickstarter?
  • How do you intend to compete with Kickstarter?

The confusion here is related to Kickstarter’s huge mindshare, being the way many people found out about crowdfunding, but also largely on us. It is our job to explain how what we’re doing fits into the current fundraising landscape and the ways in which we are distinctive even as we work towards a similar vision. This post is an attempt to do that.

This belief that we are not competing with Kickstarter is both a philosophical position but also a practical observation of the different markets we serve. The confusion arises here I believe because with all the media attention to Kickstarter people only casually connected to the space often think of them as an all-purpose crowdfunding platform. This leads some to wonder how we will thrive with our (seemingly) more-niche platform focused on social change projects.

But Kickstarter is not an all-purpose platform, their focus is very clear: creative projects only. They are strict in maintaining their criteria (and explicitly prohibit “charity projects”) and have a particular style of project they prefer – one with a clear, productized outcome which can be shared or consumed. So Kickstarter are a niche platform, just as we are, but in both cases our respective niche’s are enormous. To be sure, there are some situations where there is overlap, such as in the instance of a film about a social issue, a political app or a food justice project. But the vast majority of the ventures we exist to serve simply cannot participate on Kickstarter’s platform due to either not being a creative product or being based outside the United States.

Rather than write another 1,000 words on this, here’s a little Venn diagram we hope will succinctly illustrate the point:

So the concept that people need to “choose us over Kickstarter” is accurate only in a few specific instances; for most social impact ventures Kickstarter is not actually an available choice.

Kickstarter has given rise to countless new films, gadgets and art projects; StartSomeGood to brand new social change organizations.  Kickstarter has empowered video game makers, iPhone gadgeteers and t-shirt designers; StartSomeGood has empowered changemakers of all ages and from many countries to pursue their dreams.  Rather than choosing one platform over the other, in most cases it’s clear from the start which site is the best fit for which project, with our shared purpose of providing an opportunity to rally supporters around your vision being the common denominator.

Given how much there is that needs doing in the world and the people looking for tools to help them make it happen we believe there is a significant business opportunity to do for the social sector what Kickstarter have done for the creative sector. But by far more importantly, there is a huge opportunity, indeed, a need, to empower and inspire thousands of changemakers to create the future they want for their communities.

Allies, not competitors

This opportunity speaks to a bigger and more important philosophical point. We believe that the world is abundant with possibilities: world-changing ideas and changemakers ready to make them happen. We exist to help those changemakers go from idea to action and impact. We have always been enormously inspired by the impact Kickstarter have had in the creative industries. We aim to democratize the social sector, creating opportunities for new types of projects, diverse organizational forms and a new generation of changemakers, just as Kickstarter is democratizing cultural consumption and the creative industries.

We are in fact huge fans of Kickstarter. I myself have supported 36 projects on Kickstarter, which puts me in the top 1% of project backers, given that 84% of Kickstarter members have given to just a single project.

The sectors we focus on are the two most in need of disruption, as funding decisions in both the creative and social change sectors have traditionally been made by small groups far removed from those who most benefit from the work produced. Now social and creative entrepreneurs can go around these traditional decision-makers and turn directly to their communities for the support they need.

We are proud to be part of this movement to break down barriers and provide the tools to help people do epic things. Rather than competing StartSomeGood and Kickstarter are creating the same future: one that is more democratic, open, participatory and exciting.

In Summary, How StartSomeGood is Different from Kickstarter:

  • They are for creative projects while we are for social impact projects;
  • They require a US bank account to launch a campaign while we accept projects from 110 countries (anywhere you can set up a paypal account);
  • They use an all-or-nothing model and we use a Tipping Point model;
  • Kickstarter was founded by creatives for creative entrepreneurs, StartSomeGood was founded by changemakers for social entrepreneurs.

If you are still unsure please get in touch and let's talk about which platform might be right for you.

So, did that clear things up?

Why I am not at SXSW

I was meant to be at SXSW this weekend, co-facilitating a "core conversation" on Monday with Stacey Monk from Epic Change about "positively inspired change campaigns" and hosting Pitch Some Good at Center61 that night. And seeing old friends and making lots of new ones, being overwhelmed by the options for free events and parties, listening to some amazing innovators and storytellers and seeing the latest in technology and marketing. You know, SXSW!

But instead I'm here in Vancouver writing you this note to say I'm not making it.

My plans were thrown completely off-course last week when I was rejected for a visa to re-enter the US. Not only did this make SXSW almost impossible, it looked for a time like I wouldn't get back in at all to help K pack up our house and say goodbye to all my friends in person before our move home to Australia April 1 (so soon!).

The good news is on my second attempt on Wednesday in Calgary I was approved. Not only did they give me the single-entry visa I was asking for, they gave me a 5-year version. Which is awesome, but kinda weird to go from not allowed in at all to free to come-and-go for the next five years. Not that I'm complaining, but it does prove my point about the validity of my case and how I probably should have been approved in the first place, in which case I would have been in Austin by now.

But at this stage, having only got my passport back yesterday, is too late for me and SXSW this year. StartSomeGood is a bootstrapped startup and as such my co-founder Alex and I mostly pay our own way to events such as this. After two return Vancouver-Calgary trips in the past week and a second $140 visa appointment fee, combined with the brutal cost of the last-minute flights available from here to Austin, I came to the sad, but accurate, conclusion yesterday that I just can't afford it anymore, especially with the impending costs of moving home and re-establishing ourselves in Australian in anticipation of the arrival of our first child in August.

So here I am, 2,574 miles from Austin and the event I had such a blast at last year and was so looking forward to this year. But this isn't meant to be a mope, just an explanation I can link to as I keep getting tweets and messages asking me where I am.

I'm a got lemons/make lemonade kinda guy, so my fall-back plans are pretty excellent. I'm about to head over to Vancouver Island for the weekend to get some nature (and some good music) into me, both of which I crave after the intense stresses of the past week. The forest is where I go to unwind and this, more than the frenetic exhilarating intensity of SXSW, is probably what I need most emotionally right now.

On Monday I'm catching the train to Portland where that night the Social Media Users Group at Collective Agency, run by my good friend Todd Pitt from Zero Strategist, are kindly hosting a social entrepreneurs salon for the occasion. If you in Portland please come along and if you know someone else who would find this interesting please send them the details. I've never been to Portland and am really thrilled I get to check it out, even if only briefly (24 hours before back on the train to San Francisco) in the final weeks of our time in the US. And I love a good train trip, probably my favourite way to travel.

So that's what's going on - thanks for asking!

If you are in SXSW please check out Pitch Some Good on Monday night at Center61 - RSVP and details here - where 8 social innovators will share their story and ask for your support. The event features a live crowdfunding exercise which will determine which of the ventures gets the $1000 main prize contributed by RackSpace, in addition to the funds donated by the crowed on the night.

Whatever you are doing this weekend, have an amazing time.